{"id":2254,"date":"2026-01-29T07:26:06","date_gmt":"2026-01-29T07:26:06","guid":{"rendered":"https:\/\/voice10x.com\/in\/?p=2254"},"modified":"2026-01-29T07:26:09","modified_gmt":"2026-01-29T07:26:09","slug":"nykaa-success-story-falguni-nayar-hindi","status":"publish","type":"post","link":"https:\/\/voice10x.com\/in\/nykaa-success-story-falguni-nayar-hindi\/","title":{"rendered":"\ud83d\udc84 Nykaa Success Story: \u092d\u093e\u0930\u0924 \u0915\u0940 &#8216;\u092c\u094d\u092f\u0942\u091f\u0940 \u0915\u094d\u0935\u0940\u0928&#8217; \u0914\u0930 \u092b\u093e\u0932\u094d\u0917\u0941\u0928\u0940 \u0928\u093e\u092f\u0930 \u0915\u0947 \u0938\u093e\u0939\u0938 \u0915\u0940 \u0915\u0939\u093e\u0928\u0940"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"><strong>Introduction<\/strong><\/h3>\n\n\n\n<p>\u0905\u0915\u094d\u0938\u0930 \u0938\u094d\u091f\u093e\u0930\u094d\u091f\u0905\u092a \u0915\u0940 \u0926\u0941\u0928\u093f\u092f\u093e \u092e\u0947\u0902 20 \u0938\u093e\u0932 \u0915\u0947 \u092f\u0941\u0935\u093e\u0913\u0902 \u0915\u0940 \u091a\u0930\u094d\u091a\u093e \u0939\u094b\u0924\u0940 \u0939\u0948, \u0932\u0947\u0915\u093f\u0928 <strong>\u092b\u093e\u0932\u094d\u0917\u0941\u0928\u0940 \u0928\u093e\u092f\u0930<\/strong> \u0928\u0947 \u0938\u093e\u092c\u093f\u0924 \u0915\u093f\u092f\u093e \u0915\u093f \u090f\u0915 \u092c\u0921\u093c\u093e \u0938\u092a\u0928\u093e \u0926\u0947\u0916\u0928\u0947 \u0914\u0930 \u0909\u0938\u0947 \u0938\u091a \u0915\u0930\u0928\u0947 \u0915\u0940 \u0915\u094b\u0908 \u0909\u092e\u094d\u0930 \u0928\u0939\u0940\u0902 \u0939\u094b\u0924\u0940\u0964 50 \u0938\u093e\u0932 \u0915\u0940 \u0909\u092e\u094d\u0930 \u092e\u0947\u0902, \u091c\u092c \u0932\u094b\u0917 \u0930\u093f\u091f\u093e\u092f\u0930\u092e\u0947\u0902\u091f \u0915\u0940 \u0938\u094b\u091a\u0924\u0947 \u0939\u0948\u0902, \u0924\u092c \u092b\u093e\u0932\u094d\u0917\u0941\u0928\u0940 \u0928\u093e\u092f\u0930 \u0928\u0947 \u0905\u092a\u0928\u0940 \u0938\u092b\u0932 \u0907\u0928\u094d\u0935\u0947\u0938\u094d\u091f\u092e\u0947\u0902\u091f \u092c\u0948\u0902\u0915\u093f\u0902\u0917 \u0915\u0940 \u0928\u094c\u0915\u0930\u0940 \u091b\u094b\u0921\u093c\u0940 \u0914\u0930 <strong>Nykaa<\/strong> \u0915\u0940 \u0928\u0940\u0902\u0935 \u0930\u0916\u0940\u0964<\/p>\n\n\n\n<p>2012 \u092e\u0947\u0902 \u090f\u0915 \u091b\u094b\u091f\u0947 \u0938\u0947 \u0911\u092b\u093f\u0938 \u0938\u0947 \u0936\u0941\u0930\u0942 \u0939\u0941\u0906 Nykaa \u0906\u091c \u092d\u093e\u0930\u0924 \u0915\u093e \u0938\u092c\u0938\u0947 \u092c\u0921\u093c\u093e \u0914\u0930 \u092a\u0939\u0932\u093e \u092e\u0939\u093f\u0932\u093e-\u0928\u0947\u0924\u0943\u0924\u094d\u0935 \u0935\u093e\u0932\u093e (Women-led) \u092f\u0942\u0928\u093f\u0915\u0949\u0930\u094d\u0928 \u0939\u0948 \u091c\u093f\u0938\u0928\u0947 \u0936\u0947\u092f\u0930 \u092c\u093e\u091c\u093c\u093e\u0930 (IPO) \u092e\u0947\u0902 \u092d\u0940 \u0927\u092e\u093e\u0915\u093e \u0915\u093f\u092f\u093e\u0964 \u091c\u0939\u093e\u0901 Amazon \u0914\u0930 Flipkart \u0938\u092c \u0915\u0941\u091b \u092c\u0947\u091a \u0930\u0939\u0947 \u0925\u0947, Nykaa \u0928\u0947 \u0938\u093f\u0930\u094d\u092b &#8216;\u092c\u094d\u092f\u0942\u091f\u0940&#8217; \u092a\u0930 \u092b\u094b\u0915\u0938 \u0915\u0930\u0915\u0947 \u0926\u0941\u0928\u093f\u092f\u093e \u091c\u0940\u0924 \u0932\u0940\u0964 \u0906\u0907\u090f \u091c\u093e\u0928\u0924\u0947 \u0939\u0948\u0902 \u0907\u0938 \u0936\u093e\u0928\u0926\u093e\u0930 \u0938\u092b\u0930 \u0915\u0940 \u092a\u0942\u0930\u0940 \u0915\u0939\u093e\u0928\u0940\u0964<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Nykaa \u0915\u094d\u092f\u093e \u0939\u0948? (Simple Explanation)<\/strong><\/h3>\n\n\n\n<p>Nykaa \u090f\u0915 <strong>Omnichannel Lifestyle Retailer<\/strong> \u0939\u0948\u0964 \u0907\u0938\u0915\u093e \u0915\u093e\u092e \u0939\u0948:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Curated Beauty:<\/strong> \u0926\u0941\u0928\u093f\u092f\u093e \u092d\u0930 \u0915\u0947 \u092c\u0947\u0939\u0924\u0930\u0940\u0928 \u0914\u0930 \u0905\u0938\u0932\u0940 (Authentic) \u092c\u094d\u092f\u0942\u091f\u0940 \u092a\u094d\u0930\u094b\u0921\u0915\u094d\u091f\u094d\u0938 \u0915\u094b \u090f\u0915 \u0939\u0940 \u092a\u094d\u0932\u0947\u091f\u092b\u0949\u0930\u094d\u092e \u092a\u0930 \u0932\u093e\u0928\u093e\u0964<\/li>\n\n\n\n<li><strong>Nykaa Fashion:<\/strong> \u0915\u092a\u0921\u093c\u094b\u0902 \u0914\u0930 \u090f\u0915\u094d\u0938\u0947\u0938\u0930\u0940\u091c \u0915\u0947 \u0932\u093f\u090f \u090f\u0915 \u0905\u0932\u0917 \u092a\u094d\u0930\u0940\u092e\u093f\u092f\u092e \u0935\u0930\u094d\u091f\u093f\u0915\u0932\u0964<\/li>\n\n\n\n<li><strong>Private Labels:<\/strong> \u0916\u0941\u0926 \u0915\u0947 \u092c\u094d\u0930\u093e\u0902\u0921\u094d\u0938 \u091c\u0948\u0938\u0947 &#8216;Nykaa Cosmetics&#8217; \u0914\u0930 &#8216;Kay Beauty&#8217; (\u0915\u0948\u091f\u0930\u0940\u0928\u093e \u0915\u0948\u092b \u0915\u0947 \u0938\u093e\u0925 \u092a\u093e\u0930\u094d\u091f\u0928\u0930\u0936\u093f\u092a)\u0964<\/li>\n\n\n\n<li><strong>Omnichannel Presence:<\/strong> \u0911\u0928\u0932\u093e\u0907\u0928 \u0910\u092a \u0915\u0947 \u0938\u093e\u0925-\u0938\u093e\u0925 \u092d\u093e\u0930\u0924 \u0915\u0947 \u092a\u094d\u0930\u092e\u0941\u0916 \u0936\u0939\u0930\u094b\u0902 \u092e\u0947\u0902 \u0936\u093e\u0928\u0926\u093e\u0930 \u0911\u092b\u0932\u093e\u0907\u0928 \u0938\u094d\u091f\u094b\u0930\u094d\u0938\u0964<\/li>\n<\/ul>\n\n\n\n<p>\u0906\u0938\u093e\u0928 \u092d\u093e\u0937\u093e \u092e\u0947\u0902, \u092f\u0939 \u0939\u0930 \u092d\u093e\u0930\u0924\u0940\u092f \u092e\u0939\u093f\u0932\u093e \u0915\u093e \u0935\u0939 &#8216;\u092d\u0930\u094b\u0938\u0947\u092e\u0902\u0926 \u0926\u094b\u0938\u094d\u0924&#8217; \u0939\u0948 \u091c\u094b \u0909\u0938\u0947 \u0938\u0939\u0940 \u092a\u094d\u0930\u094b\u0921\u0915\u094d\u091f \u091a\u0941\u0928\u0928\u0947 \u0914\u0930 \u0938\u0941\u0902\u0926\u0930 \u0926\u093f\u0916\u0928\u0947 \u092e\u0947\u0902 \u092e\u0926\u0926 \u0915\u0930\u0924\u093e \u0939\u0948\u0964<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Nykaa \u0915\u0940 \u0936\u0941\u0930\u0941\u0906\u0924 \u0914\u0930 &#8216;\u0928\u0915\u0932\u0940 \u092a\u094d\u0930\u094b\u0921\u0915\u094d\u091f\u094d\u0938&#8217; \u0915\u0947 \u0916\u093f\u0932\u093e\u092b \u091c\u0902\u0917<\/strong><\/h3>\n\n\n\n<p>\u092b\u093e\u0932\u094d\u0917\u0941\u0928\u0940 \u0928\u093e\u092f\u0930 \u0928\u0947 \u0926\u0947\u0916\u093e \u0915\u093f \u092d\u093e\u0930\u0924 \u092e\u0947\u0902 \u092c\u094d\u092f\u0942\u091f\u0940 \u092e\u093e\u0930\u094d\u0915\u0947\u091f \u092c\u0939\u0941\u0924 \u092c\u093f\u0916\u0930\u093e \u0939\u0941\u0906 \u0925\u093e\u0964 \u0926\u0941\u0915\u093e\u0928\u094b\u0902 \u092a\u0930 \u092f\u093e \u0924\u094b \u0935\u093f\u0915\u0932\u094d\u092a \u0915\u092e \u0925\u0947, \u092f\u093e \u092b\u093f\u0930 \u0911\u0928\u0932\u093e\u0907\u0928 \u0928\u0915\u0932\u0940 (Counterfeit) \u092a\u094d\u0930\u094b\u0921\u0915\u094d\u091f\u094d\u0938 \u0915\u093e \u0921\u0930 \u0925\u093e\u0964<\/p>\n\n\n\n<p><strong>\u0938\u092b\u0930 \u0915\u0947 \u092e\u0941\u0916\u094d\u092f \u092a\u0921\u093c\u093e\u0935:<\/strong><\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>\u0938\u092e\u0938\u094d\u092f\u093e \u0915\u0940 \u092a\u0939\u091a\u093e\u0928:<\/strong> \u0909\u0928\u094d\u0939\u094b\u0902\u0928\u0947 \u092e\u0939\u0938\u0942\u0938 \u0915\u093f\u092f\u093e \u0915\u093f \u092e\u0939\u093f\u0932\u093e\u090f\u0902 \u092e\u0947\u0915\u0905\u092a \u0916\u0930\u0940\u0926\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u0938\u0932\u093e\u0939 \u0914\u0930 \u092d\u0930\u094b\u0938\u0947\u092e\u0902\u0926 \u091c\u0917\u0939 \u0922\u0942\u0902\u0922 \u0930\u0939\u0940 \u0939\u0948\u0902\u0964<\/li>\n\n\n\n<li><strong>Inventory-Led Model:<\/strong> \u0905\u0928\u094d\u092f \u092e\u093e\u0930\u094d\u0915\u0947\u091f\u092a\u094d\u0932\u0947\u0938 \u0915\u0947 \u0935\u093f\u092a\u0930\u0940\u0924, Nykaa \u0928\u0947 \u0916\u0941\u0926 \u0938\u093e\u092e\u093e\u0928 \u0938\u094d\u091f\u0949\u0915 \u0915\u093f\u092f\u093e (Inventory) \u0924\u093e\u0915\u093f \u0935\u0947 \u092a\u094d\u0930\u094b\u0921\u0915\u094d\u091f \u0915\u0940 \u0936\u0941\u0926\u094d\u0927\u0924\u093e \u0915\u0940 100% \u0917\u093e\u0930\u0902\u091f\u0940 \u0926\u0947 \u0938\u0915\u0947\u0902\u0964<\/li>\n\n\n\n<li><strong>\u0915\u0902\u091f\u0947\u0902\u091f \u0914\u0930 \u090f\u091c\u0941\u0915\u0947\u0936\u0928:<\/strong> \u0909\u0928\u094d\u0939\u094b\u0902\u0928\u0947 &#8216;Nykaa TV&#8217; \u0914\u0930 \u092c\u094d\u0932\u0949\u0917\u094d\u0938 \u0915\u0947 \u091c\u0930\u093f\u090f \u092e\u0939\u093f\u0932\u093e\u0913\u0902 \u0915\u094b \u092e\u0947\u0915\u0905\u092a \u0915\u0930\u0928\u093e \u0938\u093f\u0916\u093e\u092f\u093e, \u091c\u093f\u0938\u0938\u0947 \u0909\u0928\u0915\u0940 \u0938\u0947\u0932 \u0905\u092a\u0928\u0947 \u0906\u092a \u092c\u0922\u093c\u0940\u0964<\/li>\n\n\n\n<li><strong>The Big IPO (2021):<\/strong> Nykaa \u0915\u093e \u0906\u0908\u092a\u0940\u0913 \u092d\u093e\u0930\u0924 \u0915\u0947 \u0938\u092c\u0938\u0947 \u0938\u092b\u0932 \u0906\u0908\u092a\u0940\u0913 \u092e\u0947\u0902 \u0938\u0947 \u090f\u0915 \u0930\u0939\u093e, \u091c\u093f\u0938\u0928\u0947 \u092b\u093e\u0932\u094d\u0917\u0941\u0928\u0940 \u0928\u093e\u092f\u0930 \u0915\u094b \u092d\u093e\u0930\u0924 \u0915\u0940 \u0938\u092c\u0938\u0947 \u0905\u092e\u0940\u0930 \u0938\u0947\u0932\u094d\u092b-\u092e\u0947\u0921 \u092e\u0939\u093f\u0932\u093e \u0905\u0930\u092c\u092a\u0924\u093f \u092c\u0928\u093e \u0926\u093f\u092f\u093e\u0964<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Nykaa Business Model (\u0906\u0938\u093e\u0928 \u092d\u093e\u0937\u093e \u092e\u0947\u0902)<\/strong><\/h3>\n\n\n\n<p>Nykaa \u0915\u093e \u092e\u0949\u0921\u0932 <strong>&#8216;Inventory-Led \u0914\u0930 Content-Driven&#8217;<\/strong> \u0939\u0948:<\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>Product Sales:<\/strong> \u092c\u094d\u0930\u093e\u0902\u0921\u094d\u0938 \u0938\u0947 \u0938\u0940\u0927\u0947 \u0938\u093e\u092e\u093e\u0928 \u0916\u0930\u0940\u0926\u0915\u0930 \u0909\u0938\u0947 \u092e\u093e\u0930\u094d\u091c\u093f\u0928 \u092a\u0930 \u092c\u0947\u091a\u0928\u093e\u0964<\/li>\n\n\n\n<li><strong>Private Labels:<\/strong> \u0905\u092a\u0928\u0947 \u0916\u0941\u0926 \u0915\u0947 \u092c\u094d\u0930\u093e\u0902\u0921\u094d\u0938 \u092c\u0928\u093e\u0915\u0930 \u092c\u0947\u091a\u0928\u093e, \u091c\u0939\u093e\u0901 \u092a\u094d\u0930\u0949\u092b\u093f\u091f \u092e\u093e\u0930\u094d\u091c\u093f\u0928 \u0938\u092c\u0938\u0947 \u091c\u094d\u092f\u093e\u0926\u093e \u0939\u094b\u0924\u093e \u0939\u0948\u0964<\/li>\n\n\n\n<li><strong>Ads &amp; Promotions:<\/strong> \u0928\u090f \u0914\u0930 \u0938\u094d\u0925\u093e\u092a\u093f\u0924 \u092c\u094d\u0930\u093e\u0902\u0921\u094d\u0938 \u0938\u0947 \u0910\u092a \u092a\u0930 &#8216;\u092a\u094d\u0930\u093e\u0907\u092e \u0938\u094d\u0932\u0949\u091f&#8217; \u0915\u0947 \u0932\u093f\u090f \u092a\u0948\u0938\u0947 \u0932\u0947\u0928\u093e\u0964<\/li>\n\n\n\n<li><strong>Offline Stores:<\/strong> \u092b\u093f\u091c\u093f\u0915\u0932 \u0938\u094d\u091f\u094b\u0930\u094d\u0938 \u0915\u0947 \u091c\u0930\u093f\u090f \u0909\u0928 \u0917\u094d\u0930\u093e\u0939\u0915\u094b\u0902 \u0924\u0915 \u092a\u0939\u0941\u0901\u091a\u0928\u093e \u091c\u094b \u092a\u094d\u0930\u094b\u0921\u0915\u094d\u091f \u0915\u094b \u091f\u091a \u0914\u0930 \u092b\u0940\u0932 \u0915\u0930\u0928\u093e \u091a\u093e\u0939\u0924\u0947 \u0939\u0948\u0902\u0964<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Case Study: Nykaa \u0915\u0940 \u0938\u092b\u0932\u0924\u093e \u0915\u093e &#8216;\u092a\u094d\u092f\u094b\u0930&#8217; \u092e\u0902\u0924\u094d\u0930<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Authenticity (\u0936\u0941\u0926\u094d\u0927\u0924\u093e):<\/strong> Nykaa \u0915\u0940 \u0938\u092c\u0938\u0947 \u092c\u0921\u093c\u0940 \u091c\u0940\u0924 \u0909\u0928\u0915\u093e &#8216;\u092d\u0930\u094b\u0938\u093e&#8217; \u0939\u0948\u0964 \u0917\u094d\u0930\u093e\u0939\u0915\u094b\u0902 \u0915\u094b \u092a\u0924\u093e \u0939\u0948 \u0915\u093f Nykaa \u0938\u0947 \u092e\u093f\u0932\u093e \u092a\u094d\u0930\u094b\u0921\u0915\u094d\u091f 100% \u0905\u0938\u0932\u0940 \u0939\u094b\u0917\u093e\u0964<\/li>\n\n\n\n<li><strong>Influencer Marketing:<\/strong> \u0909\u0928\u094d\u0939\u094b\u0902\u0928\u0947 \u092c\u0949\u0932\u0940\u0935\u0941\u0921 \u0938\u093f\u0924\u093e\u0930\u094b\u0902 \u0914\u0930 \u092c\u094d\u092f\u0942\u091f\u0940 \u0907\u0928\u094d\u092b\u094d\u0932\u0941\u090f\u0902\u0938\u0930\u094d\u0938 \u0915\u0947 \u0938\u093e\u0925 \u092e\u093f\u0932\u0915\u0930 &#8216;\u090f\u091c\u0941\u0915\u0947\u0936\u0928\u0932 \u092e\u093e\u0930\u094d\u0915\u0947\u091f\u093f\u0902\u0917&#8217; \u0915\u0940, \u0928 \u0915\u093f \u0938\u093f\u0930\u094d\u092b \u0935\u093f\u091c\u094d\u091e\u093e\u092a\u0928\u0964<\/li>\n\n\n\n<li><strong>Niche Focus:<\/strong> \u0909\u0928\u094d\u0939\u094b\u0902\u0928\u0947 \u092a\u0939\u0932\u0947 \u092c\u094d\u092f\u0942\u091f\u0940 \u092e\u093e\u0930\u094d\u0915\u0947\u091f \u0915\u094b \u092a\u0942\u0930\u0940 \u0924\u0930\u0939 \u091c\u0940\u0924\u093e, \u092b\u093f\u0930 \u092b\u0948\u0936\u0928 \u092e\u0947\u0902 \u0915\u0926\u092e \u0930\u0916\u093e\u0964 &#8220;\u090f\u0915 \u0915\u093e\u092e \u0915\u0930\u094b, \u092a\u0930 \u092c\u0947\u0938\u094d\u091f \u0915\u0930\u094b&#8221; \u0909\u0928\u0915\u093e \u092e\u0942\u0932 \u092e\u0902\u0924\u094d\u0930 \u0930\u0939\u093e\u0964<\/li>\n\n\n\n<li><strong>Tech meets Beauty:<\/strong> \u0910\u092a \u092a\u0930 \u0935\u0930\u094d\u091a\u0941\u0905\u0932 \u091f\u094d\u0930\u093e\u0908-\u0911\u0928 (Virtual Try-on) \u091c\u0948\u0938\u0947 \u092b\u0940\u091a\u0930\u094d\u0938 \u0928\u0947 \u0911\u0928\u0932\u093e\u0907\u0928 \u0936\u0949\u092a\u093f\u0902\u0917 \u0915\u094b \u092e\u091c\u093c\u0947\u0926\u093e\u0930 \u092c\u0928\u093e \u0926\u093f\u092f\u093e\u0964<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step-by-Step: Nykaa \u0938\u0947 \u0938\u094d\u091f\u093e\u0930\u094d\u091f\u0905\u092a \u092b\u093e\u0909\u0902\u0921\u0930\u094d\u0938 \u0915\u094d\u092f\u093e \u0938\u0940\u0916\u0947\u0902?<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud83d\udd0d <strong>Trust is the Real Currency:<\/strong> \u0905\u0917\u0930 \u0906\u092a \u090f\u0915 \u0910\u0938\u093e \u0938\u0947\u0915\u094d\u091f\u0930 (\u091c\u0948\u0938\u0947 \u092c\u094d\u092f\u0942\u091f\u0940 \u092f\u093e \u0926\u0935\u093e) \u091a\u0941\u0928 \u0930\u0939\u0947 \u0939\u0948\u0902 \u091c\u0939\u093e\u0901 \u0936\u0941\u0926\u094d\u0927\u0924\u093e \u091c\u093c\u0930\u0942\u0930\u0940 \u0939\u0948, \u0924\u094b \u0915\u092d\u0940 \u092d\u0940 \u0915\u094d\u0935\u093e\u0932\u093f\u091f\u0940 \u0938\u0947 \u0938\u092e\u091d\u094c\u0924\u093e \u0928 \u0915\u0930\u0947\u0902\u0964<\/li>\n\n\n\n<li>\ud83d\ude80 <strong>Age is irrelevant:<\/strong> \u0905\u0928\u0941\u092d\u0935 \u0915\u092d\u0940 \u092c\u0947\u0915\u093e\u0930 \u0928\u0939\u0940\u0902 \u091c\u093e\u0924\u093e\u0964 \u092b\u093e\u0932\u094d\u0917\u0941\u0928\u0940 \u0928\u093e\u092f\u0930 \u0915\u0947 \u092c\u0948\u0902\u0915\u093f\u0902\u0917 \u0905\u0928\u0941\u092d\u0935 \u0928\u0947 \u0909\u0928\u094d\u0939\u0947\u0902 \u0915\u0902\u092a\u0928\u0940 \u0915\u094b \u0906\u0930\u094d\u0925\u093f\u0915 \u0930\u0942\u092a \u0938\u0947 \u092e\u091c\u093c\u092c\u0942\u0924 \u092c\u0928\u093e\u0928\u0947 \u092e\u0947\u0902 \u092e\u0926\u0926 \u0915\u0940\u0964<\/li>\n\n\n\n<li>\ud83e\udd1d <strong>Build an Ecosystem:<\/strong> \u0938\u093f\u0930\u094d\u092b \u0938\u093e\u092e\u093e\u0928 \u0928 \u092c\u0947\u091a\u0947\u0902\u0964 \u091f\u094d\u092f\u0942\u091f\u094b\u0930\u093f\u092f\u0932\u094d\u0938, \u0930\u093f\u0935\u094d\u092f\u0942\u091c \u0914\u0930 \u0915\u092e\u094d\u092f\u0941\u0928\u093f\u091f\u0940 \u0915\u0947 \u091c\u0930\u093f\u090f \u0917\u094d\u0930\u093e\u0939\u0915 \u0915\u094b \u0905\u092a\u0928\u0947 \u0938\u093e\u0925 \u091c\u094b\u0921\u093c\u0915\u0930 \u0930\u0916\u0947\u0902\u0964<\/li>\n\n\n\n<li>\ud83d\udcf1 <strong>Omnichannel Strategy:<\/strong> \u0911\u0928\u0932\u093e\u0907\u0928 \u0926\u0941\u0928\u093f\u092f\u093e \u092c\u0921\u093c\u0940 \u0939\u0948, \u0932\u0947\u0915\u093f\u0928 \u092d\u093e\u0930\u0924 \u092e\u0947\u0902 \u0911\u092b\u0932\u093e\u0907\u0928 \u0938\u094d\u091f\u094b\u0930\u094d\u0938 \u092c\u094d\u0930\u093e\u0902\u0921 \u0915\u0940 \u0935\u093f\u0936\u094d\u0935\u0938\u0928\u0940\u092f\u0924\u093e (Credibility) \u092c\u0922\u093c\u093e\u0924\u0947 \u0939\u0948\u0902\u0964<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0928\u090f Startup Founders \u0915\u0947 \u0932\u093f\u090f Practical Tips<\/strong><\/h3>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>\u0917\u094d\u0930\u093e\u0939\u0915 \u0915\u0940 \u091c\u093c\u0930\u0942\u0930\u0924 \u0938\u092e\u091d\u0947\u0902:<\/strong> \u0915\u094d\u092f\u093e \u0906\u092a\u0915\u0947 \u0917\u094d\u0930\u093e\u0939\u0915 \u0915\u094b \u0921\u093f\u0938\u094d\u0915\u093e\u0909\u0902\u091f \u091a\u093e\u0939\u093f\u090f \u092f\u093e \u0915\u094d\u0935\u093e\u0932\u093f\u091f\u0940? Nykaa \u0928\u0947 \u0915\u094d\u0935\u093e\u0932\u093f\u091f\u0940 \u091a\u0941\u0928\u0940 \u0914\u0930 \u0938\u092b\u0932 \u0939\u0941\u090f\u0964<\/li>\n\n\n\n<li><strong>\u092e\u091c\u093c\u092c\u0942\u0924 \u0938\u092a\u094d\u0932\u093e\u0908 \u091a\u0947\u0928:<\/strong> \u0907\u0928\u094d\u0935\u0947\u0902\u091f\u094d\u0930\u0940 \u092e\u0949\u0921\u0932 \u092e\u0941\u0936\u094d\u0915\u093f\u0932 \u0939\u094b\u0924\u093e \u0939\u0948, \u0932\u0947\u0915\u093f\u0928 \u092f\u0939 \u0906\u092a\u0915\u094b \u092a\u094d\u0930\u094b\u0921\u0915\u094d\u091f \u092a\u0930 \u092a\u0942\u0930\u093e \u0915\u0902\u091f\u094d\u0930\u094b\u0932 \u0926\u0947\u0924\u093e \u0939\u0948\u0964<\/li>\n\n\n\n<li><strong>\u0921\u093f\u091c\u093f\u091f\u0932 \u092e\u093e\u0930\u094d\u0915\u0947\u091f\u093f\u0902\u0917:<\/strong> \u0907\u0902\u0938\u094d\u091f\u093e\u0917\u094d\u0930\u093e\u092e \u0914\u0930 \u092f\u0942\u091f\u094d\u092f\u0942\u092c \u092c\u094d\u092f\u0942\u091f\u0940 \u0907\u0902\u0921\u0938\u094d\u091f\u094d\u0930\u0940 \u0915\u0947 \u0932\u093f\u090f \u0938\u092c\u0938\u0947 \u092c\u0921\u093c\u0947 \u0939\u0925\u093f\u092f\u093e\u0930 \u0939\u0948\u0902\u0964 \u0907\u0928\u0915\u093e \u0938\u0939\u0940 \u0907\u0938\u094d\u0924\u0947\u092e\u093e\u0932 \u0915\u0930\u0947\u0902\u0964<\/li>\n\n\n\n<li><strong>\u0927\u0948\u0930\u094d\u092f (Patience):<\/strong> Nykaa \u0915\u094b \u092a\u094d\u0930\u0949\u092b\u093f\u091f\u0947\u092c\u0932 \u0939\u094b\u0928\u0947 \u0914\u0930 \u0906\u0908\u092a\u0940\u0913 \u0924\u0915 \u092a\u0939\u0941\u0901\u091a\u0928\u0947 \u092e\u0947\u0902 9 \u0938\u093e\u0932 \u0932\u0917\u0947\u0964 \u0932\u0902\u092c\u0940 \u0930\u0947\u0938 \u0915\u093e \u0918\u094b\u0921\u093c\u093e \u092c\u0928\u0947\u0902\u0964<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Common Mistakes \u0914\u0930 \u0909\u0928\u0938\u0947 \u0915\u0948\u0938\u0947 \u092c\u091a\u0947\u0902<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u274c <strong>\u0917\u0932\u0924\u0940:<\/strong> \u0915\u0947\u0935\u0932 \u091f\u094d\u0930\u0947\u0902\u0921\u094d\u0938 \u0915\u0947 \u092a\u0940\u091b\u0947 \u092d\u093e\u0917\u0928\u093e\u0964<\/li>\n\n\n\n<li>\u2705 <strong>\u092c\u091a\u093e\u0935:<\/strong> \u091f\u094d\u0930\u0947\u0902\u0921\u094d\u0938 \u091c\u093c\u0930\u0942\u0930\u0940 \u0939\u0948\u0902, \u0932\u0947\u0915\u093f\u0928 \u0905\u092a\u0928\u0947 \u0915\u094b\u0930 \u092c\u094d\u0930\u093e\u0902\u0921 \u0935\u0948\u0932\u094d\u092f\u0942 (\u091c\u0948\u0938\u0947 \u0911\u0925\u0947\u0902\u091f\u093f\u0938\u093f\u091f\u0940) \u0915\u094b \u0915\u092d\u0940 \u0928 \u092d\u0942\u0932\u0947\u0902\u0964<\/li>\n\n\n\n<li>\u274c <strong>\u0917\u0932\u0924\u0940:<\/strong> \u092c\u0939\u0941\u0924 \u091c\u094d\u092f\u093e\u0926\u093e \u0921\u093f\u0938\u094d\u0915\u093e\u0909\u0902\u091f \u0926\u0947\u0928\u093e\u0964<\/li>\n\n\n\n<li>\u2705 <strong>\u092c\u091a\u093e\u0935:<\/strong> \u0905\u0917\u0930 \u0906\u092a\u0915\u093e \u092a\u094d\u0930\u094b\u0921\u0915\u094d\u091f \u0914\u0930 \u0938\u0930\u094d\u0935\u093f\u0938 \u0905\u091a\u094d\u091b\u0940 \u0939\u0948, \u0924\u094b \u0917\u094d\u0930\u093e\u0939\u0915 \u0938\u0939\u0940 \u0926\u093e\u092e \u0926\u0947\u0928\u0947 \u0915\u094b \u0924\u0948\u092f\u093e\u0930 \u0930\u0939\u0924\u093e \u0939\u0948\u0964<\/li>\n\n\n\n<li>\u274c <strong>\u0917\u0932\u0924\u0940:<\/strong> \u0915\u0938\u094d\u091f\u092e\u0930 \u092b\u0940\u0921\u092c\u0948\u0915 \u0915\u094b \u0928\u091c\u0930\u0905\u0902\u0926\u093e\u091c \u0915\u0930\u0928\u093e\u0964<\/li>\n\n\n\n<li>\u2705 <strong>\u092c\u091a\u093e\u0935:<\/strong> \u092c\u094d\u092f\u0942\u091f\u0940 \u090f\u0915 \u092a\u0930\u094d\u0938\u0928\u0932 \u091a\u0940\u091c\u093c \u0939\u0948\u0964 \u0916\u0930\u093e\u092c \u0930\u093f\u0935\u094d\u092f\u0942 \u092a\u0930 \u0924\u0941\u0930\u0902\u0924 \u0927\u094d\u092f\u093e\u0928 \u0926\u0947\u0902 \u0914\u0930 \u0909\u0938\u0947 \u0938\u0941\u0927\u093e\u0930\u0947\u0902\u0964<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Conclusion<\/strong><\/h3>\n\n\n\n<p>Nykaa \u0915\u0940 \u0938\u092b\u0932\u0924\u093e \u092f\u0939 \u0938\u093e\u092c\u093f\u0924 \u0915\u0930\u0924\u0940 \u0939\u0948 \u0915\u093f <strong>&#8220;\u0935\u093f\u091c\u0928 \u0914\u0930 \u0935\u0948\u0932\u094d\u092f\u0942\u091c \u0905\u0917\u0930 \u0938\u0939\u0940 \u0939\u094b\u0902, \u0924\u094b \u090f\u0915 \u092d\u093e\u0930\u0924\u0940\u092f \u0938\u094d\u091f\u093e\u0930\u094d\u091f\u0905\u092a \u0917\u094d\u0932\u094b\u092c\u0932 \u092c\u094d\u0930\u093e\u0902\u0921\u094d\u0938 \u0915\u094b \u092d\u0940 \u0927\u0942\u0932 \u091a\u091f\u093e \u0938\u0915\u0924\u093e \u0939\u0948\u0964&#8221;<\/strong> \u092b\u093e\u0932\u094d\u0917\u0941\u0928\u0940 \u0928\u093e\u092f\u0930 \u0928\u0947 \u0928 \u0915\u0947\u0935\u0932 \u090f\u0915 \u0915\u0902\u092a\u0928\u0940 \u092c\u0928\u093e\u0908, \u092c\u0932\u094d\u0915\u093f \u0915\u0930\u094b\u0921\u093c\u094b\u0902 \u092e\u0939\u093f\u0932\u093e\u0913\u0902 \u0915\u0947 \u0932\u093f\u090f \u0909\u0926\u094d\u092f\u092e\u093f\u0924\u093e (Entrepreneurship) \u0915\u0947 \u0928\u090f \u0930\u093e\u0938\u094d\u0924\u0947 \u0916\u094b\u0932\u0947\u0964<\/p>\n\n\n\n<p>\u090f\u0915 \u0938\u094d\u091f\u093e\u0930\u094d\u091f\u0905\u092a \u092b\u093e\u0909\u0902\u0921\u0930 \u0915\u0947 \u0930\u0942\u092a \u092e\u0947\u0902, \u0915\u094d\u092f\u093e \u0906\u092a \u092d\u0940 \u0915\u093f\u0938\u0940 \u0910\u0938\u0940 \u0907\u0902\u0921\u0938\u094d\u091f\u094d\u0930\u0940 \u0915\u094b \u0926\u0947\u0916\u0924\u0947 \u0939\u0948\u0902 \u091c\u0939\u093e\u0901 &#8216;\u092d\u0930\u094b\u0938\u093e&#8217; (Trust) \u0939\u0940 \u0938\u092c\u0938\u0947 \u092c\u0921\u093c\u0940 \u0915\u092e\u0940 \u0939\u0948?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Introduction \u0905\u0915\u094d\u0938\u0930 \u0938\u094d\u091f\u093e\u0930\u094d\u091f\u0905\u092a \u0915\u0940 \u0926\u0941\u0928\u093f\u092f\u093e \u092e\u0947\u0902 20 \u0938\u093e\u0932 \u0915\u0947 \u092f\u0941\u0935\u093e\u0913\u0902 \u0915\u0940 \u091a\u0930\u094d\u091a\u093e \u0939\u094b\u0924\u0940 \u0939\u0948, \u0932\u0947\u0915\u093f\u0928 \u092b\u093e\u0932\u094d\u0917\u0941\u0928\u0940 \u0928\u093e\u092f\u0930 \u0928\u0947 \u0938\u093e\u092c\u093f\u0924 \u0915\u093f\u092f\u093e \u0915\u093f \u090f\u0915 \u092c\u0921\u093c\u093e \u0938\u092a\u0928\u093e \u0926\u0947\u0916\u0928\u0947 \u0914\u0930 \u0909\u0938\u0947 \u0938\u091a [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2448,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"breadcrumbs_single_post":"","page_title_panel":"","breadcrumbs_single_page":"","single_page_alignment":"","single_page_margin":"","page_structure_type":"","content_style_source":"","content_style":"","blog_post_streched_ed":"","blog_page_streched_ed":"","has_transparent_header":"","disable_transparent_header":"","vertical_spacing_source":"","content_area_spacing":"","single_post_content_background":"","single_page_content_background":"","single_post_boxed_content_spacing":"","single_page_boxed_content_spacing":"","single_post_content_boxed_radius":"","single_page_content_boxed_radius":"","disable_featured_image":"","disable_post_tags":"","disable_author_box":"","disable_posts_navigation":"","disable_comments":"","disable_related_posts":"","disable_header":"","disable_footer":"","footnotes":"","_rishi_post_view_count":30},"categories":[1],"tags":[121],"class_list":["post-2254","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-nykaa","rishi-post"],"_links":{"self":[{"href":"https:\/\/voice10x.com\/in\/wp-json\/wp\/v2\/posts\/2254","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/voice10x.com\/in\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/voice10x.com\/in\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/voice10x.com\/in\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/voice10x.com\/in\/wp-json\/wp\/v2\/comments?post=2254"}],"version-history":[{"count":1,"href":"https:\/\/voice10x.com\/in\/wp-json\/wp\/v2\/posts\/2254\/revisions"}],"predecessor-version":[{"id":2266,"href":"https:\/\/voice10x.com\/in\/wp-json\/wp\/v2\/posts\/2254\/revisions\/2266"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/voice10x.com\/in\/wp-json\/wp\/v2\/media\/2448"}],"wp:attachment":[{"href":"https:\/\/voice10x.com\/in\/wp-json\/wp\/v2\/media?parent=2254"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/voice10x.com\/in\/wp-json\/wp\/v2\/categories?post=2254"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/voice10x.com\/in\/wp-json\/wp\/v2\/tags?post=2254"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}